Last winter, a boutique hotel owner in Darjeeling reached out to us in panic Despite being fully renovated, right in the heart of town, with spectacular views and flawless service, bookings were down 40 percent “Why am I invisible online?” he asked We dug into his digital presence. His website took forever to load. His… Continue reading
Let me ask you this. When was the last time you looked beyond the first page of Google? Exactly. Most of us click the first few links we see. That is why it is so important for small businesses like yours to appear at the top when people search online. The good news? You do… Continue reading
If someone had told me five years ago that a paan shop in Kanpur could get online orders, I would’ve laughed. But here we are. From chaiwalas to chains like Keventers, almost everyone is showing up online — and not just for style, but for serious business. So if your business still depends only on… Continue reading
If your website is live but you are not tracking how people use it, then you are leaving money on the table. Every business today, whether a small local brand or a global e-commerce store, depends on how customers interact with their website. And website analytics tells you exactly what they are doing, what they… Continue reading
Introduction If you think B2B social media is boring, it just means someone didn’t explain it properly. You are not just selling a product or a service. You are selling trust, expertise, and long-term value. And the biggest myth in B2B is this: “Our clients aren’t even on social media.” They are. They just do… Continue reading